Another food trend hits the snack aisle. Instead of stacking more protein grams, it is time to maximize the fiber in every serving. SunChips Fiber and SmartPop Fiber make boosting the nutrient tastier.
PepsiCo is continuing to revamp its snack brands. While Doritos touts the pillars of protein, two other popular snack brands go done a different avenue, fiber.
According to the survey provided by the company, fiber is an under-consumed nutrient in the U.S. While social media talks about maximizing the fiber, the reality is that only 6% of Americas consume the recommended 25-34 grams of fiber a day.
While an apple a day can keep the doctor away, bowls of kale, stalks of celery and copious amounts of cauliflower can be a little boring. No one wants to turn eating into a chore. Snack foods are fun. When they can be served with a side of “good for you,” the purchase become even more enticing.
Ready to Pop Open Some SunChips Fiber and SmartPop Fiber?
Two PepsiCo brands jump into the fiber conversation with several new snacks. Available in various retailers, including Albertsons, Kroger, Target and Walmart, the snack foods deliver the flavor and crunch people expect. And, there are a few extra fiber grams in every serving.
The new SunChips Fiber flavors are Spicy Jalapeño and Southwestern Queso. Each serving has 3g of fiber as well as 16g of whole grains per serving.
Focusing on spicy flavors is smart for SunChips. Although everyone loves the Garden Salsa, bold, spicier flavors help keep portions in check. Spicy foods hit with big flavor and people get satisfied more quickly.
Additionally, these flavors pair well with a variety of foods. From a fun topping for a sandwich to pairing with a burger, there are no shortage of options.
SmartPop Fiber takes a different approach to fiber snacking. The two flavors are Sweet & Salty and Toffee & Sea Salt. These snacks are more like a dessert alternative. Whether it is a replacement for kettle corn or choosing to skip the cookies for popcorn, there is a built in audience.
Each serving includes 6g of fiber and 10g of whole grains. Although people do not have permission to over eat, it is a smart alternative to other calorie dense foods.
Will more snack brands focus on the fiber? When a company can find a way to hit a trend, stay true to their product and entice people to rediscover why they like the snack, it is a win for everyone.
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