Sam Adams fall beers are a staple of sweater weather. While the beer brand has a robust line-up, one option has been missing, until now. Non-alcoholic Octoberfest is here and it makes the fall lineup more inclusive.
Non-alcoholic beverages have soared in popularity. Consumers are more thoughtful drinkers. Whether it is skipping alcohol completely or only drinking for special occasions, people are particular about what they drink.
Sam Adams understands that it needs to evolve with beverage trends. It has been expanding its non-alcoholic options with much success. From hoppy IPAs to traditional lagers, there are many choices. Now, there is one more.
For the first time, Sam Adams released a non-alcoholic Octoberfest. The NA beer has the same caramel malt flavor as the brand’s number one best-selling seasonal beer. Whether enjoyed straight from the bottle or poured into a stein, it captures the traditional marzen-style beer without the unwanted side effects.
The iconic beer brand is smart to add this option to its fall releases. Beer brands need to ensure that its top selling platforms are inclusive. Now everyone can say “prost” while enjoying that Octoberfest feast.
What Other New Sam Adams Fall Beers Are Available?
In addition to the new NA Octoberfest, Sam Adams adds Apple Spice Ale. While pumpkin has been a staple of the fest season, apple is a new flavor that follows food trends. It is still warm, comforting, but it has a hint of sweetness with a dash of spice.
According to Sam Adams, the fruited ale feels like it was picked straight from the orchard. With cinnamon and a hint of ginger, the beer is sessionable but also is an occasion beverage. Whether enjoyed with some apple cider doughnuts or a hearty stew, it is a beer that deserves prime space on the shelf.
Unfortunately, there is only one way to get a bottle of the Apple Spice Ale. It available only in the Fall Legends Variety Pack.
The Fall Legends Variety Pack includes Jack-O, Octoberfest, Harvest Helles, and Apple Spice Ale. While everyone knows Jack-O and Octoberfest, the Harvest Helles is another hidden gem.
The easy drinking lager, Harvest Helles has an underlying juiciness from stone fruit and a citrus zesty note. On a chilly fall day, it is the bright sip that breaks through the blistery wind. Like the Apple Spice Ale, it is only available in the Fall Legends Variety Pack.
Sam Adams fall beers will be arriving in stores soon. Excited for Fest Season?
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