Maximizing protein is more than stacking grams. Finding foods that fit into a particular lifestyle can be easy. Finding foods that deliver flavor and versatility can be more problematic. MULU Cottage Cheese fills a gap in the protein-packed food category, and it is flying off store shelves.
Food trends are as fickle as the viral social media moment. As brands try to jump on the bandwagon, they need to obtain market share before a new concept takes over the conversation. While some established companies have easy entry, new brands need to set themselves apart on the crowded shelf.
MULU Cottage Cheese found a way to stand out. While it is a high-protein food, it is more than extra grams in every serving. It is the Dual-Action Protein System coupled with a luscious mouthfeel that makes this cottage cheese a stand-out.
According to Chris Mohr, Ph.D., RD, an exercise physiologist and performance nutrition expert, “MULU represents a meaningful evolution in dairy protein. The combination of whey and casein offers immediate amino acid availability along with longer-lasting protein delivery. This dual-action profile is purpose-built for athletes and people leading active lives who are seeking stronger support to help with performance, muscle recovery, satiety, and sustained energy.”
How Is MULU Cottage Cheese Different from Other Brands?
Cottage cheese saw a resurgence in popularity. Whether eaten on its own or blended into other recipes, people appreciate the added grams.
While popular brands are an easy grab, MULU wants people to think before they scoop. Why, what, when and how food is absorbed and its nutritional qualities matter. Mindful eating begins before people sit at the table.
With MULU Cottage Cheese, the brand’s two-layer formulation not only satisfies the grams but also leaves people sustained for a longer period of time. Many people know that protein can keep hunger at bay longer, but longer term nourishment is helpful.
Specifically, MULU combines both casein and whey to offer both fast and sustained fuel. According to the brand, the combination fills “the entire recovery window in a way single-source proteins cannot.”
Overall, this brand offers 18g of protein per serving. Additionally, it has 1g of sugar per serving and is made with real dairy. Between 100 and 120 calories depending on the variety, MULU positions itself to the versatile, functional and flavorful option.
MULU Cottage Cheese Delivers on a Flavor Promise
While many people appreciate that better-for-you food choices are beneficial, some of those options can lack flavor. No one wants to feel that these foods are a compromise. Instead, they want healthier lifestyle choices which are also flavorful.
MULU makes flavor a priority. Made with 2% or whole milk, this cottage cheese has a silken mouthfeel. The creamy texture feels indulgent.
More importantly, there is no chalky aftertaste. Whether eaten alone, with some fresh fruit or incorporated into a recipe, it brings enjoyable flavor.
MULU Cottage Cheese is available at Walmart in the dairy aisle. Both the 2% low-fat and whole milk varieties are available in 16-ounce cartons. The suggested retail price is $4.26.
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